Privacy Policy

Information about privacy policy

kullaloo UK Limited is pleased about your visit to our website. Data protection is a matter of trust and your trust is important to us. With this data protection declaration we would like to inform you below about how we ensure the protection and the legally compliant collection, processing and use of your personal data.

By agreeing to the following data protection declaration, you consent to the collection, processing and use of your personal data by kullaloo UK Limited in accordance with the provisions listed below. You can inform yourself about any changes to this data protection declaration on this page at any time.

If you want to check or change your saved cookie settings for our website, please follow this link:

Your privacy settings

1. Responsible body

This online Shop is produced and operated by kullaloo UK Limited, No 1 Royal Exchange, London EC3V 3DG, represented by the managing directors Juliane Dreyer & Manuel Seitner. If you have any questions about data protection, you can contact us at any time by email at mail(at)kullaloo.co.uk.

The data protection conditions of external services (e.g. Add This) and social networks (e.g. Facebook, Pinterest or Google), which you can also use during your visit to our website, also apply.

2. Collection, processing and use of personal data

2.1. Personal data

You can use our website without disclosing personal data. The personal data includes, for example, your name, your telephone number and your address. Statistical data that we collect when you visit our website, such as statistics about time, duration, operating system, browser, etc., which cannot be directly related to your person, are not included here. This pseudonymized data is used by us to optimize our website.

We process and save personal data such as name, email address, address as required to process our email newsletters, to process purchase contracts (i.e. orders in our online shop) and for general customer communication in the event of inquiries. In addition, we save customer data for the purposes of customer loyalty, specifically data on the purchasing behavior or personal preferences of the customer.

For data processing, we forward the necessary data to specialized service providers such as IT service providers, where the data is stored until it is revoked or for as long as it is necessary for the respective purpose (also taking into account statutory retention or warranty periods). Specifically, there are currently contracts for order data processing with the following service providers: CleverReach GmbH & Co.KG, Rastede (Germany). Any other transfer of your personal data to third parties for advertising purposes will only take place with your express consent, which can be revoked at any time.

You have the right to object to the use of your data explained in this data protection declaration at any time by sending a message to the contact option described below (or, in the case of newsletters, via a link provided for this purpose in promotional emails), to request deletion or data access without any other than Transmission costs according to the basic tariffs arise.

2.2. Passing on the data to parcel service providers

With the dispatch of physical goods you ordered, the order header data are processed to track the shipment and identify problem cases. The information provided by you may therefore be stored and processed by the shipping provider. We delete the data if it is no longer required. We review the requirement every two years; the statutory archiving obligations also apply.

2.3. Newsletter

We use our newsletter to send you information on new products, discount campaigns and lots of inspiration on everything to do with sewing, handicrafts and DIY. To register for our newsletter, we only need your email address, all other information is optional. The registration takes place in a double opt-in procedure, meaning you will only receive a newsletter from us by email if you have expressly confirmed that you have activated the newsletter service by clicking on a link in the registration email you requested.

Our newsletter is sent with the help of the service provider CleverReach GmbH & Co. KG, Mühlenstraße 43, 26180 Rastede, Germany. The data entered by the user for the purpose of receiving the newsletter (e.g. email address) are stored on certified CleverReach servers only in Europe. CleverReach uses this information for sending and evaluating the use of the newsletter on our behalf, as well as for service optimization. In the evaluations, data of the opening and clicking recipients are shown anonymously. There is no collection and processing of complete IP addresses. CleverReach does not use the data independently, for example to establish contact, or pass it on to third parties. We have concluded an order processing contract with CleverReach, in which CleverReach undertakes to protect the data of our recipients and to process it on our behalf in accordance with the applicable data protection regulations, and not to pass it on to third parties. You can find CleverReach’s privacy policy here.

Of course, you can revoke your consent to receive our newsletter at any time. You will find an unsubscribe link in every newsletter, but you can also use our unsubscribe form or send a message in text form to the contact details mentioned under section 1. After unsubscribing from our newsletter, your data will no longer be used to send you a newsletter. Since we, as the newsletter sender, must also be able to prove that we have fulfilled our legal obligations, the data will continue to be stored. There is no automatic deletion, but we can do this manually upon request. To do this, send us a text message to the contact details given in section 1.

3. Cookies

In order for this website to function properly, we sometimes place small files – so-called cookies – on your device. This is common on most large websites.

What are Cookies?

A cookie is a small text file that a website leaves on your computer, tablet computer or smartphone when you visit it. In this way, the website can “remember” certain entries and settings (e.g. login, language, font size and other display preferences) for a certain period of time, and you do not need to make these again each time you visit the portal and navigate through the portal.

How do we use cookies?

We use technologies such as cookies to personalize the content of our website and advertising for you, to offer social media features and to analyze our website traffic. We also share information about your use of our website with trusted social media platforms and analysis partners.

Your cookie settings for this website

If you want to check or change your saved cookie settings for our website, please follow this link:

Your privacy settings

3.1. Google Analytics

Based on our legitimate interests in the analysis, optimization and economic operation of our online offer and for these purposes, we use “Google Analytics”, a web analysis service from Google Inc. (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transferred to a Google server in the USA and stored there.

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and the internet. In doing so, pseudonymous user profiles can be created from the processed data.

We use Google Analytics to show the advertisements placed by us to users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products that are determined based on the websites visited) that we have Submit to Google (so-called “Remarketing Audiences”). With the help of the remarketing audiences, we would also like to ensure that our ads correspond to the potential interest of the users and are not annoying.

We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases.

The IP address transmitted by the user’s browser will not be merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=en.

You can find more information on data usage by Google, setting and objection options on the Google website:

3.2. Facebook Pixel, Custom Audiences and Facebook Remarketing

Due to our legitimate interests in the analysis, optimization and economic operation of our online offer and for these purposes, the so-called “Facebook pixel” of the social network Facebook, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”), is used.

With the help of the Facebook pixel, Facebook is on the one hand able to determine the visitors of our online offer as a target group for the presentation of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to only display the Facebook ads placed by us to Facebook users who have also shown an interest in our online shop or who have certain characteristics (e.g. interests in certain topics or products that are based on the visited Websites) that we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of the users and are not annoying. With the help of the Facebook pixel, we can also understand the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users have been redirected to our website after clicking on a Facebook ad (so-called “conversion”).

The Facebook pixel is integrated directly by Facebook when you visit our website and can store a so-called cookie on your device, i.e. save a small file. If you then log into Facebook or visit Facebook while logged in, the visit to our online shop will be noted in your profile. The data collected about you is anonymous to us, so it does not provide us with any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and can be used by Facebook as well as for its own market research and advertising purposes. If we should transmit data to Facebook for comparison purposes, it will be encrypted locally in the browser and only then sent to Facebook via a secure https connection. This is done solely for the purpose of making a comparison with the data that is also encrypted by Facebook.

The processing of the data by Facebook takes place within the framework of Facebook’s data usage guidelines. Accordingly, general information on the display of Facebook ads can be found in Facebook’s data usage guidelines: https://www.facebook.com/policy.php. Special information and details about the Facebook pixel and how it works can be found in the Facebook help section: https://www.facebook.com/business/help/651294705016616.

You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are shown to you within Facebook, you can call up the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they are adopted for all devices such as desktop computers or mobile devices.

Control over cookies

You can control and / or delete cookies as you wish. You can find out how here: aboutcookies.org. You can delete all cookies stored on your computer and set most browsers to prevent cookies from being stored. Then you may have to make some settings manually each time you visit a page and accept the impairment of some functions.

4. Contact

Do you have further questions about the processing of your personal data? Write us an email to mail(at)kullaloo.co.uk.